Katie Gunn
Executive Producer
Martini




Content Creators

Martini was looking to capture inspirational lifestyle photography for use across their social channels, featuring the non-alcoholic and low ABV range, Vibrante, Floreale and Fiero. With these products in frame, MARTINI wanted to bring to life the Aperitivo moments that happen during the summer season in an effortless, stylish manner. 

Four photography teams were engaged across Italy, Spain & Germany to create natural, authentic, fun, accessible and celebratory evergreen social content with cultural cues. 600+ photographs featuring 20 models resulted in 34 retouched stills delivered to Martini.






FRANKFURT, GERMANY & MADRID, SPAIN
Photographers: Sascha Priesters & Hector Ges